Khalil
Mayden.

I design strategies
that unlock human potential.

Hello! I’m Khalil, a Gen-Z Product Strategist based in Los Angeles. I create culturally relevant solutions at the intersection of product design, brand narrative and analytics.

Trusted by
SKILLS

Solving problems through strategy and innovation,
one solution at a time.

What I can do for you

Faster, smarter solutions that drive growth and loyalty. Here’s how I help companies thrive:

Product and Brand Strategy
Data Analytics and Insights
Community Development
Applications I'm fluent in

Every creative strategist needs the right tools to do the perfect job. Thankfully, I'm multidisciplinary.

SQL/Python, SPSS, and Excel
Notion
Figma
What you can expect

I craft strategies that go beyond clever decks, delivering relevant and measurable outcomes.

Clear and Actionable
Human Centered
Efficient and Scalable
PROJECTS

Creativity's a team sport. 
The proof is in the projects.

View all projects
Let’s talk now!
Linkedin posts

Latest Thoughts

View all
Product Strategist

Yup, that's me!

Over the past 8 years, I've collaborated with diverse clients, including innovative startups and established organizations like the USC Credit Union. I specialize in crafting stakeholder-centric strategies and designs that utilize data, inspire engagement, empower communities, and drive meaningful business growth.

Endorsements

What I’m known for.

Driven by analytical precision, boundless creativity, and self-motivation, Khalil was a cornerstone of our product strategy, design, testing, and validation efforts. His innovative contributions not only elevated our work but also played a pivotal role in achieving the prestigious Red Dot Design Award for Product Design Excellence at Super Heroic. His dedication is nothing short of magnificent.

Jason Mayden
VP, Chief Design Officer, Jordan Brand

He has a sense of responsibility, a desire to grow and improve, a grit that I rarely see in my own graduate students. From my perspective, Khalil has proven himself an extraordinary human, with great capacity for self-awareness, giving to others and improving the world.

Dr. Jennifer Aaker
General Atlantic Professor,
Stanford Graduate School of Business

Khalil is proof our world is going to keep getting better. His critical thinking, independent analysis, and sheer brilliance, combined with his heart to serve and compassion for other people give me hope for the today’s and tomorrow’s leadership.

Olatunde Sobomehin
CEO, StreetCode Academy

Khalil is extremely smart, motivated, and has a natural inquisitive approach. He asks the right questions and is able translate the answers/data into actionable insights.

It's rare that you meet people with such a balance of talent and humility.

Nic Barnes
Head of Global Marketing,
Transformation & SMB at Cisco        
FAQ

Frequently asked questions

What type of projects do you take on?

Most of the time, I take on projects with directly involved stakeholders, in addition to the client. Building a sense of community within any undertaking is a personal goal of mine. I’m currently seeking internship opportunities!

What is your hourly rate?

I earn above minimum wage, as would be expected. The industry standard for interns at my level ranges from $60,000 to $80,000 annually, equivalent to approximately $30 to $40 per hour. Freelance work follows a different standard, typically ranging from $75 to $100 per hour.

What time-zone do you work in?

I work in Pacific Standard Time but am always ready to assist in emergencies, regardless of the hour.

What is the typical timeline for a project?

Every project is unique—some are completed in days, others take months. Let’s have a quick conversation to explore your needs, with no obligation on your part!

How do you charge for projects ?

I'm flexible and collaborate with clients to deliver projects for a fee that reflects the work involved. To date, I’ve operated within the entry-level range but remain confident in my value and will charge accordingly. :)

What does your process look like?

For me, it’s always about prioritizing the people at the heart of the problem. Before diving too deeply into any project, I consider the client and stakeholders, focusing on how to best serve them through the project’s outcome. From there, I implement a series of tailored methodologies. Feel free to reach out to learn more about my processes!

What metrics do you use to measure success?

As expected, different people have different KPIs. To effectively measure success, I take a hands-on approach by gathering firsthand data on a project’s impact. I track metrics such as adoption rates, media appearance frequency, profit or revenue attributed to a strategy, and customer insights. Whatever my findings reveal, I adapt and act accordingly!

What if I need help after the project is complete?

Needing additional assistance is completely normal, and I’m more than happy to help. That said, any extension of a project will require a contractual renegotiation and an adjustment in payment.